A financial services company has developed home-based workshops akin to Tupperware parties to sell variable annuities and other financial products to prospective female clients.
In the first wave, female advisers of Minnesota Life Distributors, a unit of Securian Financial Group Inc. in St. Paul, Minn., are hearing the financial planning pitches from company representatives, with the goal of hosting similar "parties" for female clients.
'Plannerware' Parties Used to Pitch Annuities
Source: Investment News (subscription required)
'Plannerware' Parties Used to Pitch Annuities
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